FRIENDLY AND FAMILIAR
Girl Scouts of the USA asked FutureMedia to help them introduce the new Girl Scout Leadership Experience to thousands of adult volunteers across the country. The Leadership Web site uses a friendly video host and bold, simple graphics to walk volunteers through the new program. The navigation is simple, friendly and intuitive, which accommodates visitors with varying levels of computer skills. Information is presented in conversational English or Spanish, rather than long pages of text.
RICH MEDIA WITHOUT THE WAIT
The Web site is designed to discreetly and intelligently load content, so there are no long waits for the videos and animations to load. Careful planning insured that visitors load just the content they need, and don’t have to wait for content they may choose to never see. In addition, all video and animations are optimized for the best quality of playback with a minimal file size. A CD-ROM version of the site is available for users without broadband internet access.
AFFORDABLE EDUCATION
By utilizing the accessibility of the web, the Girl Scouts have greater success in introducing the Girl Scout Leadership Experience to the thousands of adult volunteers across the US. Using a single web experience means the message is consistent and controlled. Because its online, the training takes place when it's convenient for the volunteers. Girl Scouts has avoided the high costs associated with printing and mailing materials or paying for in-person instructors. Web site delivery is environmentally friendly too, since there's no paper to end up in a landfill. And future updates can be quickly integrated into the Web site and delivered to volunteers with a simple email link.